When someone asks for home care for my mum near me, is it you?
Families choosing care are anxious, in a hurry and researching on a phone. They search, they ask an AI assistant, and they read what comes back closely. A site that answers their questions honestly earns the visit; one that doesn't is never shortlisted.
By running the check you agree to our terms. Results are automated and not a guarantee.
Two minutes. No sign-up, no card. You keep the results.
What we usually find on care homes and home-care agencies’ websites
- No clear statement of the care provided, the areas covered or whether there are places available
- The CQC rating and report nowhere on the site, so the first thing families look for is missing
- Fees and funding questions avoided entirely, which sends people to a competitor who answers them
- Photos and brochures as PDFs that neither search engines nor assistants can read
Your check reads up to 25 pages of your site and scores it for Google search, direct answers and AI assistants, then shows the biggest problems in full. If you want them fixed, Deplova does it on a monthly package. See the packages.
What a service’s website needs to be found
Google, the direct-answer boxes and AI assistants all want the same three things from a service’s site. The check tells you which of them yours already has.
- 1A plain page for each kind of care, who it suits and how to arrange it
- 2Your CQC rating, your registered details and the areas you serve, on the page and in structured data
- 3Honest answers on fees, funding and availability, in the words families use
In structured data, the site should declare its type as LocalBusiness, schema.org’s word for it, with the name, address, phone number and opening hours. That is how a machine files the business under the right heading. The check reports whether yours does.
Questions care homes and home-care agencies ask us
Is it appropriate to market care?
Families have to find you somehow. The check only looks at whether the people searching can find your site and understand it. What you say on it is yours to decide.