When someone asks for a mortgage broker for a first-time buyer, is it you?
People ask their phone before they ask a friend: who's the best broker for a first-time buyer, which adviser does pensions near me. The firms that get recommended are the ones whose sites explain their advice plainly and show they're regulated.
By running the check you agree to our terms. Results are automated and not a guarantee.
Two minutes. No sign-up, no card. You keep the results.
What we usually find on mortgage brokers and financial advisers’ websites
- Services described in regulatory language the person searching doesn't use
- FCA authorisation and the firm's status buried in a footer, so a machine can't tell it's regulated
- No answers to the questions clients ask before they call: fees, what happens first, what to bring
- Advisers listed without qualifications or a word about who they help
Your check reads up to 25 pages of your site and scores it for Google search, direct answers and AI assistants, then shows the biggest problems in full. If you want them fixed, Deplova does it on a monthly package. See the packages.
What a firm’s website needs to be found
Google, the direct-answer boxes and AI assistants all want the same three things from a firm’s site. The check tells you which of them yours already has.
- 1A page per kind of advice, written for the person who needs it
- 2Your FCA status, permissions and the people giving advice, stated where machines can read them
- 3Plain answers on fees, the process and timescales
In structured data, the site should declare its type as FinancialService, schema.org’s word for it, with the name, address, phone number and opening hours. That is how a machine files the business under the right heading. The check reports whether yours does.
Questions mortgage brokers and financial advisers ask us
Our compliance team approves every word on the site.
Good. The check reports what the site says and how it's built; it changes nothing. Most of what it finds is structural and technical, which rarely needs sign-off.